“Nothing Fake about ’em” is also bolded and larger than anything on the page. Katy Perry also states that “they only taste like they are bad for you” to show how they taste so good they almost seem unfathomable or unhealthy, but in reality they only contain natural ingredients luring customers to experience the sensation for themselves. Pop Chips is making a point that they are telling their consumers that they a are 100% honest with how they make their chips and will tell their customers what they are made with. The creator is making a claim that Pop Chips are not only associated with successfulness, but also that they are made with real ingredients and there is “nothing fake about ’em”, while showing Katy Perry holding 2 bags of the chips in front of her breasts alluding to the fact that some people have fake breast implants. When the audience, sees a person that is successful, they will believe the product is what will make them successful too if they purchase it as well. To begin, there is an establishment of credibility in which Katy Perry, a popular pop singer is the main spotlight of the ad. ![]() There are many strategies the creator of this advertisement utilized in order to sell this product. This is an advertisement for Pop Chips which are baked chips that are all natural and not fried.
0 Comments
Leave a Reply. |